Wizards of Waverly Place

Maybe the reason that the Wizards of Waverly Place is doing so well, while Disney cash cow, Hannah Montana is failing, is because it may just be a funnier show. I can't sit through a single episode of any of the other live action shows on Disney. But, I actually find myself laughing during Wizards. And the marketing of Selena Gomez is much more subtle. Disney just needs to make sure that she doesn't have access to Myspace.